Effective Campaign Practices

Steps to a Successful Campaign

Role and Value of a Federation

Success Stories

Companies w/ Expanded Campaigns

Sample Letters

Campaign Assessment Tool

 

Step Two: Review Last Year's Results

  1. Review last year's records.
    • How much was contributed?
    • By how many employees?
    • What departments met their goals?
    • How many gave via payroll deduction?
    • How many donors made cash contributions?

  2. Meet with last year's campaign coordinator.
    • What went right?
    • What went wrong?
    • How can you do better this year?

  3. Develop strategies for building on strengths and overcoming weaknesses.
 
 

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