Effective Campaign Practices

Role and Value of a Federation

Steps to a Successful Campaign

Success Stories

Companies w/ Expanded Campaigns

Sample Letters

Campaign Assessment Tool

 

Sample Letters

Chief Executive Officer Endorsement Letters

Sample A

Dear XYZ Employee (easily merged with human resource department’s employee list):

During the coming weeks, the employees of company name will have a unique opportunity to help address some of our community’s, our nation’s and our world’s most pressing problems. Company name’s charitable drive will offer you that opportunity. Through it, you can support efforts to research cures for disease, preserve our environment, and reach out to those in need in our community and around the world.

Your participation in the campaign is crucial. Without your generous support the participating federations and their member charities will not be able to provide many desperately needed services.

I ask you to join with your co-workers and support the charitable campaign. In past campaigns, the people of company name have proven to be extraordinarily generous and caring. Please help make the campaign a success once again. This year, we hope to exceed last year and reach a goal of $_________.

Thank you for your generous support.

 
 

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